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Wednesday, May 21, 2008
Adventures in meta

1) Today I was at Agency Bootcamp's social media luncheon. I've become somewhat of an evangelist of social media these days - agency life will do that to you. Mostly it encompasses everything I have ever loved about being online, in a very organic way, and I feel like it's my job to help companies use it to their advantage without coming off like total assholes. It's hard to do, but I think it can be done, and I think it saves time and energy for both the seller and the buyer. Everyone wins!

ANYWAY, so I was there and so was Andrew Shue. We have a past, he and I. While now he runs CafeMom and, before that, Club Mom, he also used to play soccer for LA Galaxy and, when I was an intern for the Chicago Tribune many moons ago, I met him in the locker room after a game, in his boxers, sans top.

I was relating his dreaminess to my colleagues as we walked into the luncheon, holding up a group of three behind us, and said, "I know you're all too young to appreciate the beauty that was Melrose Place, but it was fantastic and Andrew Shue was dreamy."

We walked in and stood in place, trying to figure out where to go. We moved aside so the group behind us could proceed ahead, and as I did the customary smile and nod, the third person to walk by was ...

... Andrew Shue.

He smiled at me and nodded. I melted into the floor from embarrassment. I'm super professional, people, believe you me.

2) It's always surprising to me how very few people in marketing/advertising/publishing know and understand social media. Barely a soul in that room participated in anything beyond Facebook or MySpace, and certainly not in a professional capacity, or in any meaningful way. Some, to be sure, but it was clear that for this group, it was all pretty foreign. At one point, the moderator asked "Has everyone hear heard of Twitter?" Then he asked, "Does anyone Twitter?"

I was waiting for him to ask "Is anyone Twittering right now?" because I totally was.

3) I was walking out of the gym today, and noticed that on all of the postings about Memorial Day Weekend class availability was my company's brand-spankin' new logo. Clear as day. How it is that my little gym got its hands on that thing is beyond me but I'm totally finding out tomorrow.

4) Glinny was Tails Magazine's Pet Pic of the Day.

5) Watch the man I'm going to marry, not to mention the father of my future children, throw down in a death match with our friends at Gapers Block and Chicagoist. We are friends with everyone they're snarking on, which is what makes it so lovely. Scott does the cabbage patch, which makes watching the video all worth it.

6) Read about my soon-to-be brother-in-law and his awesome company, and no, I can't get you any free Threadless stuff.

Posted by Erin at 09:13 PM | filed under: Blog move

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